ABSTRACT

The purpose of this study was to trace a development history of the conceptual approach in the United States over half a century and to identify driving forces that led to its longevity. The conceptual approach was introduced and promoted as an innovative music education theory in the 1960s by the MENC and curriculum development projects(MMCP, HMCP). To these days, the impact of the conceptual approach remains profound. The major driving forces that led to its long-lasting and rapid- and wide-spread adoption over 50 years were as follows. Firstly, the MENC, as professional music education organization, played a crucial role in effecting curriculum changes through hook publications and advocacy for the National Standards. Secondly, another key driving force was American music educators` scholarly role in developing and providing solid theoretical foundations for the conceptual approach based upon contemporary educational ideas. Thirdly, music textbook series, which showed a rapid and revolutionary change after adopting the conceptual approach as organizational basis, served as effective teaching resources in implementing the conceptual approach.

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